2.弱软的词(e.g. was, were, is, are&#8230??可以加强一点. 例如: Prunton products are highly effective in … 改为: Prunton products excel in …就有力很多了.
3.亲切,口语化是比较受欢迎! 用宾词和主动的词,让人家受落. 例如: 1. This information will be sincerely appreciated.” 2. We sincerely appreciate your information. 明显地,我们会喜欢第2句.

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外贸函电写作技巧之四 D. 写信提示
1.人家的名字千万不要错.老一辈的看到名字错就干脆撵去垃圾桶.
同样, 头衔都不要错. 头衔或学位,任择其一吧.以下是一样的:
Howard E. Wyatt, D.D.SPhD.
Dr. Howard E. Hyatt
2.多过一个男人,用Messrs,就是Misters的意思,不过不要跟名字,跟姓就行啦.例如:
Messrs. Smith, Wyatt, and Fury
女人呢? 用Mesdames, Mmes., or Mses. 同样不要跟名字. 例子:
Mses. Farb, Lionel, and Gray
男女一齐呢? 弄清楚称呼就行.例如:
Dr. and Mrs. Harold Wright
Mr. Harold Wright and Dr. Margaret Wright
Mr. and Mrs. Harvey Adams-Quinn
3.有人有自己头衔就要跟紧,例如有人有荣誉学位就不喜欢用一般的头衔啊~有时大头不知道对方头衔,干脆用Ms.算了.
Ms. Sarah Gray
4.地址要低日期至少两行.处名时,职衔短可以一行过,长就下一行吧.例如:
Ken Green, President
Ken Green
Vice President of International Operations
但这个就显得有点 。 。 。 :
Ken Green
Vice President of Unicom China
正确应为:
Ken Green
Vice President, Unicom China
5.老外的名字有时有Jr. 或 Sr.,之前的逗点是随你喜欢的,以下都是正确,不要笑人:
Michael J. Smith, Jr.
Michael J. Smith Sr.
6.外国国名尽量用大写.是为尊重,也方便邮差叔叔.
7.地址上的数字直接用阿拉伯数字吧,除了One,例子:
127 Ninth Avenue, North
127 E. 15 Street
5 Park Avenue
One Wingren Plaza
556 – 91 Street


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外贸函电写作技巧之五
书信的结尾意要留意,弄清大家的关系才选择用词,例子:
1. Very formal非常正规的(例如给政府大老爷的)
Respectfully yours, Yours respectfully,
2. formal正规的(例如客户公司之间啦)
Very truly yours, Yours very truly, Yours truly,
3. Less formal不太正规的(例如客户)
Sincerely yours, Yours sincerely, Sincerely, Cordially yours, Yours cordially, Cordially,
4. Informal非正规的(例如猪朋狗友,同事之类)
Regards, Warm regards, With kindest regards, With my best regards, My best, Give my best to Mary, Fondly, Thanks, See you next week!
有时在we, I, and you之间选择是很烦的事–
如果是公司代表联络生意之类,可以用:
We will reimburse you for these legal expenses. Sinopec will reimburse you for these legal expenses.
如果单纯说你自己,可以用:
I found the brochure very informative.
有时可以一起用啦…:
We are pleased to offer you the position of sales director, and I am looking forward to our Tuesday morning meeting.
那么I和you呢?好烦好烦.一般来说,收信人的利益比较重要,名义上都要这样想.给人尊重的语气就一般不会错了. 多用you有时会有隔阂的感觉.
You will be pleased to learn that you have been selected to serve on our advisory board. Your prompt response will be appreciated. (好像欠你一样)
I’m pleased that our board has selected you as the best qualified candidate to serve on our advisory board. I hope you’ll agree to serve. (这就友善多了)