热爱运动的人都去“体育场”逛街( 七 )
旗舰店的设计实现了创作者空间的有形表达 , 展现了高校体育场的原始表现 。 空间内的每个元素都经过了严格的筛选 , 呼应美学理念 。 这种方法是对体育的深情和诚实的反映 , 真正连接了目标消费者和体育用品 。 创意贯穿了整个空间 , 将阿迪达斯表达为运动的促进者 , 为运动员而设计 , 并实现他们的梦想 。
The flagship design achieves a tangible expression of a creator space and presents a raw manifestation of a high school stadium. Every element within the space has been rigorously challenged to conform to this aesthetic vision and the culmination of this approach results in a soulful and honest reflection of sport authentically connecting to the target consumer. Creativity is the primary message that resonates throughout the space presenting adidas as the facilitator to enable the athlete to create and achieve whatever they put their mind to.
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